PRIVACY-FIRST COMPUTER VISION • GYM OPERATIONS PILOT

NOT SQUAT

NotSquat helps gym operators see what their existing cameras cannot: occupancy, equipment utilization, dwell time, and congestion.

4 Initial Operator Metrics
0 Raw Video Goal: Retained
1 Pilot Facility Target
3 Measured Outcomes Needed
See the Operator Pilot Explore Analytics Demo How It Works Future Vision & Docs
↓ Explore Platform Architecture ↓
Future Direction

Member Experience, Biomechanics & RPG

These member-facing experiences are part of the long-term vision. They are deliberately deferred while we validate the operator analytics product.

AR Vision Tracking Screen
AR KINEMATICS

Live Vision Pose Tracker

Real-time skeletal joint keypoints, knee angle (89°), hip hinge depth (102°), and bar velocity loss (0.52 m/s).

16-Bit Sprite RPG Studio Screen
GAMIFIED RPG

16-Bit Avatar Studio & Raids

Physical lifts level up your pixel avatar, battle gym-wide raid bosses (Iron Behemoth), and unlock rare gear.

Member Strength Profile Screen
STRENGTH INTELLIGENCE

Biomechanical Profile & 1RM

Automated 1RM estimation (Squat 425 lb, Bench 315 lb, Deadlift 515 lb), muscle balance radar, and 98.8% safe form index.

Open Full Mobile App Showcase Portal →
Long-Term Enterprise Horizon

From Gym Operations to Physical-Space Intelligence

The first beachhead is gym operations. Over time, the same privacy-first video-to-metadata engine could support transit, retail, industrial, and other physical environments.

[PHASE 1]

Phase 1: Gyms & Biomechanics

Current beachhead: occupancy, utilization, dwell time, congestion, and operator reporting. Biomechanics and member progression remain future directions.

Status: VALIDATION NOW
[PHASE 2]

Phase 2: Transit Hubs & Retail

High-density private and public hubs. Extracting queue wait times, foot-traffic bottlenecks, dwell curves, and crowd flow without storing invasive personal biometric identity.

Horizon: EXPANSION (2030-2035)
[PHASE 3]

Phase 3: Universal Physical Palantir

The definitive metadata query engine for real-world space. Enabling enterprise operators, insurers, and industrial facilities to query physical activity with the speed and privacy of a database.

Horizon: GLOBAL SCALE (2035-2046)
Consent-First Operator Pilot

Useful Intelligence From Existing Cameras

We are testing whether existing camera infrastructure can produce useful facility reports without retaining raw video by default. Pilot scope, processing, retention, and any model-training use are defined explicitly with each operator.

Open Analytics Demo → Read Pilot Playbook
// NOTSQUAT COMMERCIAL MONETIZATION LADDER
• Now: Operator interviews and pilot commitments
• Next: Measured occupancy, utilization, and congestion reports
• Then: Paid per-facility analytics engagement
• Future: Biomechanics, member experiences, and broader spatial intelligence
Privacy behavior and data rights are part of the product
Pilot Architecture

Camera Feeds to Operator Decisions

A focused path from existing video infrastructure to occupancy, utilization, and congestion reports.

LIVE SKELETON & SPRITE MIRROR
YOLO11-Pose 16-Bit Sync: ACTIVE
CCTV INFERENCE (CAM_03 RTSP) CONCENTRIC
ANGLE: 115°
BAR VELOCITY: 0.58 m/s
FORM SCORE: 98%
REP COUNT: #14
16-BIT SPRITE AVATAR (1:1 MIRROR) JAH TITAN
LVL 7
+35 XP
RPE Est: 7.5 • Est. 1RM: 405 lbs
16-Bit Character Creator

Avatar Customization Studio

Craft your pixel lifter. Unlock belts, wraps, singlets, and legendary auras.

JAH TITAN
Squat Demigod
STRENGTH 84
POWER 92
TECHNIQUE 78
Gym-Wide Cooperative Raids

Weekly Gym Boss Battle

Physical tonnage damages the raid boss. Work together with your local gym community.

IRON BEHEMOTH
WEEK 33 WORLD BOSS
RESET: 3D 14H
BOSS HEALTH 1,420,500 / 2,500,000 HP
56.8% Remaining • 1,079,500 lbs Lifted by Gold's Gym Venice Members
Auto-logs from CCTV
RAID REWARD TIERS
✓ Tier 1 (500k lbs): Obsidian Singlet
▶ Tier 2 (1.5M lbs): Golden Lifting Straps (82% complete)
🔒 Tier 3 (2.5M lbs): Titan of Venice Title & Neon Aura
100% FREE DATA WAREHOUSE & ANALYTICS FOR GYMS

What Commercial Gym Operators Receive

We convert existing CCTV streams into institutional spatial intelligence. In exchange for de-identified CV training vectors, gym owners receive a complete $0/mo data warehouse suite.

Open Live Interactive Warehouse Suite (Planet / LA Fitness) → Read Gym Partnership Playbook
PILLAR 01

Zone Heatmaps & Bottlenecks

2D architectural floor plan heat clustering, wait queues, and crowd density bottlenecks across all equipment zones.

PILLAR 02

Machine & Rack Dwell Times

Granular dwell breakdowns (Active work vs Rest vs Phone idle vs Sanitation) with automated rest-nudge queues.

PILLAR 03

Form Violations & Safety Flags

Future direction: movement and safety analysis may follow the operator analytics pilot after technical and legal validation.

PILLAR 04

Peak Hours & Retention Insights

Weekly occupancy and congestion reporting to help operators test layout, staffing, and equipment decisions. Retention impact remains to be measured.

ACTIVE FLOOR OCCUPANCY
74 / 110 Cap
↑ 12% vs last hour • 67% peak
AVG SQUAT RACK DWELL
19.4 min
✓ Target <22m
RACK QUEUE WAIT
4.2 min
2 members waiting
ZERO-TOUCH VISION LOGS
3,842
↑ 99.4% Re-ID accuracy
CCTV SPATIAL OCCUPANCY HEATMAP
8 CCTV FEEDS LIVE
ZONE A • SQUAT RACKS
83% OCCUPIED
Racks 1-5: Active Rack 6: FREE
ZONE B • BENCH ALLEY
100% OCCUPIED
4/4 Benches Active Queue: 1 Waiting
ZONE C • DEADLIFT DECKS
66% OCCUPIED
Plat 1-2: Active Plat 3: FREE
ZONE D • DUMBBELL / CABLES
58% DENSITY
Cables 1-4 Active Dumbbells: Free
ZONE E • CARDIO & TURF
35% DENSITY
Treadmills: 6/12 Rowers: 2/4
Selected Zone: Zone A: Squat Racks

5 of 6 racks occupied. Average set cadence: 0.52 m/s. Barbell collision and valgus warnings are normal.

EQUIPMENT DWELL & QUEUES LIVE PROJECTION
Squat Rack #1 (0x8f2c...9b1) Set 4/5 • ~3m left
Squat Rack #2 (0x3a71...e42) Set 2/5 • ~11m left
Olympic Bench #1 (0x5566...778) Heavy Singles • ~4m left
Deadlift Platform #1 (0x19ca...aa5) Cooldown • ~2m left
PILLAR 03 • BIOMECHANICAL RISK MITIGATION ACTUARIAL LEDGER
Safety Analysis FUTURE
Movement and form analysis Deferred
Safety event detection Deferred
Insurance impact Not yet measured
PILLAR 04 • FUTURE RETENTION MEASUREMENT VALIDATION
Baseline cohort To measure
Follow-up cohort To measure
Average dwell and wait change Pilot-dependent
Annual retained dues Not yet measured
AUTOMATED ZERO-TOUCH VISION LOG STREAM
STREAMING LIVE
TIMESTAMP OPTICAL RE-ID HASH MEMBER / AVATAR CAMERA STATION EXERCISE LOAD REPS BAR VELOCITY FORM SCORE SAFETY STATUS
Gym Operator Business Case

Commercial Gym ROI Calculator

Explore a business-case hypothesis. These estimates are not validated results and should be replaced with pilot evidence.

RETENTION IMPACT To measure Requires a real-facility baseline and follow-up
INSURANCE IMPACT To measure Not a current NotSquat claim
OPERATING VALUE Pilot-dependent Measure changes in utilization, congestion, and staffing decisions
VALIDATED VALUE
Pending pilot evidence
Computer Vision Infrastructure

Edge-Native Inference & Kinematic Extraction

Real-time coordinate normalization, joint velocity formulas, and non-intrusive metadata extraction.

[01]

YOLO11-Pose & MMPose

17-keypoint normalized 2D/3D skeleton extraction running at 60 FPS per RTSP stream with zero GPU bottleneck on NVIDIA Jetson edge nodes.

[02]

Vectorized Kinematics

Real-time knee ($89^\circ$), hip ($102^\circ$), and spinal curvature computation with automated 1RM velocity-loss profiling and safety flags.

[03]

100% Privacy by Design

Our pilot is designed around explicit processing, retention, and data-rights terms. Privacy architecture is a product requirement; compliance depends on the final deployment, controls, and legal review.

Open Source Architecture & Docs

Documentation & Specifications Directory

Explore the technical blueprints, data schemas, and gamification specifications.

UNIFIED MANUAL

Master Operating Manual (11 Modules)

Comprehensive 11-module technical manual & operational blueprint.
WAREHOUSE SUITE

Gym Data Warehouse & Analytics

Interactive 4-pillar spatial telemetry, dwell times, and actuarial ledger.
MOBILE SHOWCASE

Consumer App Store Showcase

iOS & Android store listing screens, kinematics, and avatar RPG studio.
CV SPEC

03. Computer Vision Pipeline

Optical Re-ID, coordinate normalization, and joint kinematics formulas.
DATA ENGINE

02. ClickHouse / Mongo Schema

Production star schema, fact telemetry, and VBT 1RM profiling pipelines.
RPG SYSTEM

04. Gamification & Sprite Spec

16-bit pixel avatar engine, leveling formulas, and raid boss mechanics.
Brand Asset Lab

Stark signal. Clean data.

A working visual direction for NotSquat: black and white first, teal and blue only where the system is alive.

Black and white architectural gym concept with a restrained teal signal
01 / EnvironmentHigh-contrast campaign imagery
Top-down black gym floor plan with teal and blue spatial data paths
02 / Spatial intelligenceTechnical visualization reference
Minimal black and white gym operations grid with teal and blue signals
03 / Operations gridDashboard and deck exploration
Stark black and white gym interior with a teal and blue telemetry signal
04 / Signal wallCampaign environment exploration
Abstract black and white NotSquat mark system with teal and blue accents
05 / Mark systemIdentity exploration; not final logo
Palette
#000000#FFFFFF#00B8C8#236BFF
Read brand direction